No bells, no whistles – just the essential features a small business needs to manage and convert leads, and send sales rocketing!
5 Features Our Customers Love ...
No Bells, No Whistles, Just the Essential Features a Small Business Needs...
Simple to use CRM
The Contact Popup can be accessed from anywhere in the platform, by simply clicking on any name in a report or by searching for a name, company, email, phone number, pseudonym etc… at the top of any page. The popup has everything about a specific contact in one simple place, from notes and website tracking through to tagging and GDPR preferences.
Activity Tracking & Timeline
A highly visual and filterable Timeline is at the heart of the Contact Popup and allows you to see everything about an individual contact in one simple and easy to view place. This includes, notes, reminders, email marketing opens and clicks, social media enquiries, sales, website page visits and more. Much of which is scored and tells you what ech contact is interested in.
Built in Email Marketing
popcorn CRM has highly visual and simple email marketing tools built in, to help you target segmented groups with communications, so that you can nurture your prospects along their sales journey.
Features include: drag + drop editor, spam filter checking, personalisation, Ai and templates.
Drag & Drop Pipelines
Create and manage multiple sales pipelines that can be completely customised to mirror your company’s processes, so you can have an instant overview of where every single one of your prospects or customers are in your specific process.
Easy To Use Automations
Easily set rules for managing and nurturing your contacts along the sales process, these can be based on multiple events that include being added to campaigns and pipelines, right through to when they visit specific pages on your website.
Lead Generation
popcorn CRM automatically tracks and scores your prospects activity across email marketing Opens & Clicks and then follows them so you can see every single page they are looking at, for up to 3 months after opening an email. This scoring is customisable to help you generate more qualified leads.
These insights can give you powerful knowledge and will help you identify contacts who are ready to buy and why.
Advanced Segmentation Tools
Wherever you see a list of contacts in popcorn CRM, you can always click the ‘Filter’ button to start drilling down into your data and applying ‘Actions’ to them. This means that at any time you can target segmented lists of contacts with email marketing, campaigns, apply new tags or export them. In short, it means you stop thinking of your data as anonymous lists and start seeing opportunities you can nurture.
On top of this, you can easily save and turn any of these filters into a custom report with just one click.
Website Tracking
Unlike other email marketing tools and software like HubSpot and Lead Forensics, our unique finger printing technology, means that we have 100% confidence in the tracking of a specific individual, once you have emailed them.
Clear & Visual Reminders
Manage all of your and your teams reminders on one page or via individual campaign lists. This simple and visual way of managing your reminders means you never miss an opportunity for lead nurturing again.
Campaign Management
A campaign is just like a MailChimp list but it allows you to nurture a segmented list of all or some of your contacts, whilst giving you the control to see exactly who your real prospects are, where they are in your sales journey and when they are ready to buy.
These tools include… Email Marketing, Sales Pipelines, Automation, Landing Pages and Forms.
Join over 7,000 Small Businesses to get monthly tips on nurturing your prospects
Integrations
popcorn is fully integrated with Zapier, allowing us to seamlessly connect to over 3,500 other services. Ensuring that your data flows smoothly and securely.
Branded Landing Pages
Custom Reporting
Easily create custom reports, based on simple or complex variables that can be re-run at the click of a button.
Once these reports are run you can use the ‘Action’ button to apply the results to any of the following actions:
– Send Email Marketing
– Add/remove from Piplelines
– Add/remove to Campaigns
– Add/remove Tags
– Export
– Un/Subscribe
– Reset scores
– Delete
Meaning that you are no longer looking at annonomous reports, instead, you end up focusing on the people and how best to engage with them.
Sales Emails
Quickly send transactional emails via our Email Marketing tools, to individual contacts by just clicking on their email address in the contact popup.
Once the email is sent all reporting is joined up with the CRM so you see the bigger picture.
GDPR
popcorn automatically handles all your Email marketing Unsubscribes and Telephone marketing opt-ins/outs in a simple and visual way
Have instant visibility on every single email and Campaign that your contact is connected to in popcorn CRM, so that you can easily manage contact preferences.
Multi-User
Quickly and easily add additional users, restrict access to features and control the data that each user can see, via a simple Admin Control Panel.
What our customers say about our features
We can tell you how good popcorn is, but why not hear it from our small business customers themselves?
...I love the fact that I can track the customer journey from opening an email, right through to what they are doing on the website. So I know exactly what's working and who is interested.
