The Simple, Small
Business Alternative
to HubSpot
Up to 80% of sales opportunities are lost, which is losing you money every single day.
popcorn fixes that, by brings your CRM and marketing into one simple place — with a clear pipeline and simple reminders to keep everything moving.
So nothing gets missed, and opportunities don’t go cold.
“Most small businesses don’t have a lead problem.
They have a follow-up problem.
Leads don’t disappear – They just don’t get followed up.”
What I kept seeing was this…
Small businesses weren’t short of opportunities.
They were losing them.
Not because they weren’t good at sales, but because their tools were too complex, or spread across too many places.
They didn’t need more features.
They needed something simple, visual, and easy to use every day.
That’s why we built popcorn – to make sure nothing gets missed and every opportunity keeps moving.
How it works
A simple way to capture leads, see what needs attention, and stay on top of follow-up — with your marketing and CRM working together.
1. Add your Contacts
Import contacts, connect forms, or capture enquiries from your website and campaigns as they come in.
See every opportunity in one place — with a clear view of who’s engaged, what they’ve done, and who needs a follow-up next.
3.Stay on top of follow-up
How it works
Built for everyday use – not just set up and forgotten.
Everything you need to manage
and nurture your prospects
Simple
CRM
Built-in
Email Marketing
See Who Visits
Your Website
Customisable visual
Sales Pipelines
Never Miss a
Follow-up
Most small businesses lose up to
of their opportunities
80%
Not because of a lack of leads – but because follow-up isn’t simple or consistent.
- Conversations go quiet
- Leads get stuck
- Opportunities slip through the cracks
- No clear system
- No visibility
- No simple way to stay on top of it all
A simple way to stay on top
of every opportunity
See everything clearly, keep your follow-up consistently
and know exactly what needs to happen next.
See what’s happening in one-click
View your pipeline, activity and conversations in one place – so nothing gets missed.
Stay in touch and nurture opportunities
Send emails, follow up, and keep conversations going – all from one simple joined-up system.
Keep every single opportunity moving
Use your sales dashboard to prioritise deals and send targeted messages that move opportunities forward.
Most leads don’t go cold overnight.
They fade when follow-up stops.
Simple tools, working together — built for small business
You don’t need one system trying to do everything.
You need a few simple tools that each do their job properly.
Sales – Stay on top
of your opportunities
Track leads, follow up, and keep every opportunity moving.
Finance – know where
your money is
Simple tools to manage cash flow, invoices and payments.
Operations – Keep
your jobs running smoothly
Manage delivery and day-to-day work without things getting lost.
As your business grows, you can improve each area without replacing everything.
Start simple and stay on top of your sales so you grow.
Most all-in-one systems try to do too much – and become difficult to use day to day.
popcorn helps you stay on top of your sales — while working simply alongside the other tools you use.
Considering Hubspot?
If you’ve looked at HubSpot and thought
“this feels like more than I need” – you’re not alone.
Pros
- Everything in one place
- Global, well-known platform
- Designed for running a larger business
- Complex to set up – follow-up gets delayed
- Too many features – harder to focus on what matters
- Costs grow quickly as you scale
- Time-consuming – often not used properly
Keep all your leads in one place – so you always know who to follow up with and nothing gets missed.
Pros
- Simple and visual – see what needs doing straight away
- Not overloaded – focus on the leads that matter
- Clear next step – follow-up happens
- Used every day – so deals keep moving
- Not built for complex or multi-team setups
- Fewer advanced features than enterprise platforms
- Limited customisation compared to larger systems
If you need a complex, fully custom system, HubSpot might be right.
If you want something simple that helps you stay on top of your leads, popcorn is built for you.
Stop losing leads through poor follow-up
Simple tips to help you stay on top of your prospects and convert more of the opportunities you already have.
Simple pricing that grows with your business
The popcorn promise: No contracts – No setup fees – No Hidden Fees
Start with OnTrack to get your follow-up working properly from day one
Up and running in week one, support for 90 days.
We set everything up with you over 90 days, so nothing slips and your follow-up stays consistent.
CRM
OnTrack
Get your follow-up organised so nothing slips
So you know who to follow up and what to do next
Turn your contacts into consistent opportunities
Nurture opportunities with your first campaign
Sales
OnTrack
Get full visibility of your pipeline and team activity
OnTrack is designed to get you set up properly and moving quickly. It’s not an open-ended consultancy or done-for-you service.
Start with OnTrack, then step back once everything is sorted
Not sure if you need this?
Simple pricing that grows with your business
The popcorn promise: No contracts – No setup fees – No Hidden Fees
FREE CRM
Keep all your contacts joined up in one place
- All your contacts in one place
- See who you need to follow up
- Keep track of your opportunities
- Stop leads getting lost
When you’re ready to grow:
Upgrade to Unlimited contacts and more pipelines when you need them.
Marketing
Nurture and identify the right opportunities
- Stay in touch with your prospects
- Send the right message at the right time
- See who’s interested and engaging
- Turn more “not yet” into opportunities
Sales
Stay on top of your pipeline, team and targets
- See what’s happening across your pipeline
- Stay on top of your team activity
- Focus on deals most likely to close
- Keep opportunities moving forward
Start with OnTrack to get your follow-up working properly from day one
Up and running in week one, support for 90 days.
We set everything up with you over 90 days, so nothing slips and your follow-up stays consistent.
CRM
OnTrack
- Sales pipeline setup
- Contact Segmentation
- Data Import
- 121 onboarding session
- Phone Support
- 30-day check-in
Know who to follow up and what to do next
- Everything in CRM OnTrack
- Custom email template
- Sales process automation
- Website Form
- 30 & 60-day check-in
Nurture opportunities with your first campaign
Sales
OnTrack
- Everything in Marketing OnTrack
- Development of a follow-up process
- Deals setup
- Sales dashboard setup
- Team training session
Get full visibility of your pipeline and team activity
OnTrack is designed to get you set up properly and moving quickly. It’s not an open-ended consultancy or done-for-you service.
Start with OnTrack, then step back once everything is sorted
Not sure if you need this?
Book a demo with one of our small business experts
See how popcorn CRM can simplify your sales and marketing in just 15 minutes.
No jargon. No pushy sales talk. Just a friendly walk-through showing how easy it is to stay organised, follow up faster, and win more business.
Whether you’re moving from spreadsheets or tired of over-complicated CRMs like HubSpot, we’ll show you how popcorn makes it simple.
Our UK-based team will take you through the tools that matter most — contact management, email marketing, lead tracking and pipelines — all designed for small businesses that want results without the faff.
No commitment – just a friendly chat and live look at how popcorn can help your business grow.
Short on time? Watch how simple popcorn CRM really is.
