About popcorn

popcorn CRM is a multi-award-winning CRM built specifically for small businesses. It brings your contacts, sales and marketing together in one simple, visual system, giving you the essential tools to manage, nurture and convert your prospects without the complexity or cost of traditional CRM software.

popcorn was created by our founder, Simon Washbrook, after years of working as a Marketing Consultant with small businesses across the Midlands. He saw first-hand how joining up marketing and sales could help businesses uncover the golden nuggets in their data, but also saw how the CRM software available to them was often too complicated, expensive and designed with larger businesses in mind.

This is where the initial idea for popcorn CRM came from: to create a system that was really simple to use and highly visual, so that small business owners would actually want to use it. A system that helps them visualise their sales and marketing processes, understand what is happening with their prospects, and identify who is ready to buy and why.

That was back in 2013. Since then, we have launched multiple versions of the platform, with our ambition to grow popcorn into the leading CRM for small businesses in the UK. We have already won multiple awards for innovation and CRM systems, but our approach to growth remains simple: we don’t want to add endless features just for the sake of it. Instead, we want to make popcorn simpler, better and more useful, ensuring that everything we do adds genuine value for our users.

And we believe great software is only part of the experience. Simon has always believed that customer service is key, which is why we continue to invest in market-leading support and guidance. Our aim is to help every user get up and running quickly, understand how to get the most from popcorn, and have someone there to help whenever they need it.