A simple follow-up process your small business can actually stick to
80% of small businesses don’t follow up properly — and they’re losing 80% of the sales they’ve already worked hard to generate.
If you’re a service-based B2B business, you don’t need a complex sales funnel. You just need a simple, repeatable process that makes sure no enquiry gets forgotten — whether you’re a solo founder or a small sales team.
That’s exactly what popcorn CRM helps you do.
No complicated setup. No overwhelming features. Just a clear visual sales pipeline that helps you follow up consistently and convert more leads.
🔹 1. Log the enquiry
Add basic details: name, contact info, lead value, notes
Drop them straight into your sales pipeline
🔹 2. Follow-up sequence (enquiry stage)
Keep the momentum going without letting anything slip.
Day 0 – Call (same day response)
Day 3 – Follow-up call
Day 10 – Automated email
Day 15 – Call
Day 20 – Automated email
Day 30 – Final call and “case closed” nudge
🔹 3. Meeting booked? Great — now stay on top of that too
Track how many leads progress to meetings and follow up with precision.
Day 1 – Quick check-in: any questions?
Day 3 – Call (if no response)
Day 10 – Call again
Day 20 – Automated email
Day 30 – Final email: case closed
Day 60 – Last touch base (call)
🔄 Prospects don’t follow your process — so popcorn adapts
In real life, leads don’t move in a straight line. Popcorn CRM lets you fast-forward, pause or rewind any contact based on their buying behaviour.
You manage leads by where they are — not where your system says they should be.
👀 Why This Works
✅ It reflects real activity — not just intentions
✅ Everyone in your team knows exactly where each lead stands
✅ It’s quick, simple and easy to stick to
✅ No more missed follow-ups. No more lost sales.
And because popcorn CRM is built specifically for small businesses, everything stays visual and intuitive — so you spend less time managing systems and more time closing deals.
🎯 Want to See It In Action?
Thousands of small businesses in the UK are already using popcorn CRM to follow up better and grow faster — without the CRM clutter.
👉 [Try the Free CRM] – no commitment, no setup
📅 [Book a demo] – we’ll show you your pipeline in action, start to finish
