popcorn CRM and Pipedrive CRM

child in cardboard car with megaphone announcing something for popcorn crm for small business

When deciding which CRM system to use, the first thing to consider is what you need a system for. Concentrating on all the flashy features could bog you down in the long run! This is why we’ve measured popcorn against Pipedrive CRM, to demonstrate the differences between what’s on the market.

Check the table below of key business functions and see how popcorn CRM and Pipedrive CRM compare.

What is the CRM designed for?

popcorn logo crm comparison

Simple CRM and lead management, designed for small businesses to grow sales – with just the essential tools.

pipedrive logo crm comparison

A pipeline CRM for managing the sales aspect of contact management.

popcorn CRM is designed by a small business owner, specifically for small businesses and is designed to be simple, whilst helping your sales take off!

Pipedrive is designed to help small businesses visualise their sales process from start to finish.

Is it simple and easy to use?

Designed from the ground to be simple, you can always get to where you need within one click. Watch how we add a note/reminder in just 10 seconds.

Pipedrive is one of the more basic CRMs in terms of features offered, and very user-friendly. It uses a drag and drop principle to progress leads down pipelines.

Can you have all your prospects in one place?

popcorn displays all your prospects on one page in a simple to use, customisable and highly visual way.

You can store all your prospects in one place in Pipedrive, but they’re not separated between leads and contacts.

Are marketing/lead management tools built into the platform?

The essential tools needed by a typical small business (email marketing, lead generation, sales pipelines, website tracking and call logging) are fully integrated in the platform as standard.

See our packages and popcorn Promise HERE.

Pipedrive has lead management tools built in, but it doesn’t offer much in the way of marketing tools – integrations are available, or add-ons that come with a price.

Will it identify hot prospects for me?

popcorn CRM allows you to customise and automatically identify hot prospects, by scoring activity across your CRM and email marketing, and your prospect’s website visits.

Because Pipedrive is deal-focused, not contact-focused, any contacts added to a deal are seen as automatically qualified leads.

What are the key features?

popcorn’s CRM is at the heart of every feature – it’s just one click away from essential features a small business needs to grow. It includes: email marketing, lead generation, sales pipelines, call logging, reminders, and landing pages. You can view these on our Features page.

Pipedrive provides a CRM that work intrinsically with unlimited sales pipelines, customisable reporting, integrations and automated workflows. Find a full overview of the features here.

Is it quick to set up and start using?

popcorn’s users are typically up and getting meaningful results within 15 minutes.

Read our case study HERE.

Pipedrive is quick to set up, and has a clean, simple, user-friendly UI as one of its main perks.

How much does it cost?

Simple: £9 p/m for our CRM only package – and £49 p/m for our other packages.

Additional users add £5 a month; additional emails (more than the 4,500 standard) and tiered accounts can be bolted on. Read our full pricing details HERE.

There is no free version in Pipedrive, but a free trial is available.

Pipedrive has three tiers:
Essentials: £12.50 pm (annually)
Advanced: £24.90 pm (annually)
Professional: £49.90 pm (annually)
Enterprise: £99.00 pm (annually)

You can see their pricing plans here.

Am I tied into a contract?

We promise:

– No contracts, setup or hidden fees;
– Up and running in 15 mins;
– Always simple and highly visual tools.

With Pipedrive, you can pay on a monthly basis, or go for the (slightly cheaper) annual contract.

Do I get company profiles?

You can track and target a prospect’s activity across your website.

Pipedrive does offer company profiles.

Is there free phone support?

Our Nurture package (and above) includes free phone, email and ticketing support.

Pipedrive CRM’s Essentials package gives you free phone, email and chat support.


If you are a small business that is:
– Growing

Needs a simple CRM that allows you to manage and nurture your prospects in one place

– Can’t yet invest lots of time and money

popcorn could be the CRM for you!

Pipedrive is a great CRM if you’re a small business that:

– Is new to using business tools
– Already has a marketing strategy in place
– Can’t invest lots of time and money

If this is you, then Pipedrive might be for you.

What our customers say

Everything about popcorn is so simple yet effective. It’s exactly what we need!
charlotte thorp kinetic communications how popcorn gave kinetic communications control over their prospecting process

Charlotte Thorp

Communications Specialist, Kinetic Communications