Marketing features
Our marketing features are designed for businesses that want to generate more leads, nurture prospects automatically, and turn more enquiries into customers.
Whether you’re sending email campaigns, capturing website enquiries, or looking to automate repetitive marketing tasks, popcorn marketing helps you save time while staying connected with your audience.
No complicated setup. Up and running in minutes.
Who are the marketing features best for?
Designed for businesses that want to attract more leads, nurture customer relationships and grow through smarter, more effective marketing.
Businesses looking to generate more leads
You want a consistent way to attract new enquiries and grow your sales pipeline.
Businesses sending email campaigns
Keep in touch with prospects and customers using targeted email marketing that’s easy to manage.
Businesses stuck on manual marketing
Automate repetitive tasks like follow-up emails and lead nurturing so you can focus on running your business.
Growing businesses that want better insight
Understand how prospects interact with your emails and website so you can prioritise the right opportunities.
What problems do the marketing features solve?
From inconsistent lead generation to time-consuming manual marketing, these features help you attract, nurture and convert more prospects with less effort.
Struggling to generate leads
Unable to consistently attract new enquiries and grow your sales pipeline.
Generate more leads with landing pages, web forms and targeted email campaigns.
Time-consuming marketing
Spending hours manually sending emails and following up with prospects.
Automate your marketing with personalised email journeys and follow-ups.
Low customer engagement
Finding it difficult to stay connected with prospects and encourage them to take action.
Send relevant, targeted campaigns that keep your business front of mind.
No visibility of marketing performance
Not knowing which campaigns are working or which prospects are ready to buy.
Track email engagement, website activity and lead scores to make better marketing decisions.
Features
Explore the marketing tools designed to help you generate leads, automate campaigns and build stronger relationships with your customers.
Email editor
Create professional emails with an easy-to-use drag and drop editor. Design engaging campaigns, personalise your content, and send communications without needing technical expertise.
Landing pages
Build landing pages to support your campaigns, capture leads, and guide prospects towards taking action. Create professional pages without relying on developers or third-party tools.
Automation
Automate repetitive marketing tasks and nurture prospects through personalised journeys. Trigger actions based on emails, forms, website activity, and customer interactions to save time and improve engagement.
Website forms
Create forms to capture enquiries and automatically add new contacts into popcorn. Keep your data organised and ensure new opportunities are followed up quickly.
Email statistics
Monitor how contacts engage with your campaigns through clear, easy-to-understand insights. Track opens, clicks, and activity to understand what resonates and improve future communications.
Email template manager
Create, save, and organise reusable email templates for consistent communication across your business. Quickly access approved templates and reduce the time spent creating campaigns from scratch.
Lead generation insights
Gain visibility into how prospects interact with your emails and website. popcorn automatically tracks and scores your prospects’ activity — from email opens/clicks right to every page they visit on your website for up to three months after their last engagement.
Customisable lead scoring helps you spot who’s ready to buy (and why), giving you the insight to follow up at exactly the right time.
Data segmentation
Organise and filter your contacts into meaningful groups based on criteria such as campaigns, industries, or customer types. Deliver more relevant communications and target the right audience more effectively.
Deliverability checker
Use our deliverability checker tool to review your email content before sending and identify factors that could affect deliverability. Improve inbox placement, reduce the risk of emails being marked as spam, and maximise campaign performance.
Don't just take our word for it...
Join hundreds of UK business owners who’ve simplified their sales with popcorn and haven’t looked back since.
Posted on Google Gavin CowanTrustindex verifies that the original source of the review is Google. I have recommended Popcorn to various clients, as their service is second to none, and Simon's attention to detail and willingness to assist is superb. I explored other firms offering similar service, but with Popcorn you feel valued.
Owner's reply
Hey, Gavin, thank you for you wonderful review, i will pass this onto the team. :)Posted on Google Ameesha GreenTrustindex verifies that the original source of the review is Google. Having tried Monday's CRM (good but a bit basic) and HubSpot (way too complex) and given up on both, I've been delighted with Popcorn. It's got a great mix of complex features for those who want them and simplified dashboard ideal for those of us who are neurodivergent, and the ability to add custom categories and photographs helps us provide a great experience to leads. Simon's customer service is second to none - he not only showed us how to use the software in the first place but is also super quick to respond to any questions and help us get the most from the software. Again, the customer service is significantly better than the experience we've had with other CRMs. Highly recommended!
Owner's reply
Thanks for your brill review, I will share this with the team :)Posted on Google Dr James A RobertsonTrustindex verifies that the original source of the review is Google. I have been using Popcorn for about nine months now and have found Simon and his team to be exceptionally customer service focussed, helpful and no request too much for them. I strongly recommend Popcorn to anyone looking for such a tool
Owner's reply
Thanks James ... Let us know if there is anything we can do to help you get the most out of popcorn :)Posted on Google Cheryl WellsburyTrustindex verifies that the original source of the review is Google. I have used Popcorn as a telemarketer and it is such a simple system to use I love it and would highly recommend it
Owner's reply
Thank you Cheryl, we are really glad to hear how you are loving using popcorn :)Posted on Google Philippa PhippsTrustindex verifies that the original source of the review is Google. CRM is not my skillset but Simon and the team have been super helpful and patient, helping us to set up our campaigns. They have tailored help available for any level required and are available online or on the phone for any queries. The digital world can be so frustrating when you have questions that aren't answered by the FAQ list. It's so refreshing to be able to talk to a real person and get your issues sorted out straight away. Thank you, Popcorn.
Owner's reply
Our Pleasure Philippa ... We are glad you are up and running, especially since all it needed was a quick point in the right direction :)Posted on Google Penny KayTrustindex verifies that the original source of the review is Google. This is our first time with a CRM and it is early (very early!) days but from the beginning the service and follow up has been excellent. Simon has been brilliant which has continued since we signed up which is always so nice and such a good sign. We are a small business but getting bigger so we needed to start being more organised! I'm still learning but the system is really easy to pick up (Simon was right!) and the videos and FAQs resources are amazing. Simon seems to genuinely care and gave me some really helpful advice when I was getting overwhelmed with the set up which has really helped. Can only say if you've been toying with the idea of committing to a CRM like we had been, we highly recommend Popcorn, on all levels. Thanks everyone!
Owner's reply
Thank you so much for this amazing review :)Posted on Google Sophie GoodeTrustindex verifies that the original source of the review is Google. I've been using popcorn for only around 2/3 weeks and really happy with the progress so far. The demo and on boarding was brilliant and haven't hit any issues. I've been using a more complex CRM for some time but have chosen to switch our lead management to Popcorn as it's so user friendly, has a great user interface and has the brilliant added benefit of web traffic tracking. It's easy to navigate from a mobile or tablet device.
Owner's reply
Thank you for your wonderful review and so glad to hear that you are loving the User Interface…Posted on Google Susan ReznikTrustindex verifies that the original source of the review is Google. Simon and the team have been excellent, since subscribing to Popcorn & as a complete novice to email marketing. Popcorn has enabled us to have an easy, efficient and extremely transparent way of planning our campaigns, doing the correct follow ups and building pipeline(s) to bring in new enquires/win more sales and increase our turnover. Thank you
Owner's reply
Susan - Thank you and it is brilliant to see how you have embraced popcorn so quickly, and have already started generating Hot Prospects for your business - Keep up the good work :)Posted on Google Iveta PudilovaTrustindex verifies that the original source of the review is Google. Amazing tool, can't recommend enough! It's easy and straightforward to use with add-ons available. The Popcorn team is super friendly and always happy to help out. If you're a small businesses this is THE tool to track your prospects.
Owner's reply
Hey Iveta ... Thank you for your amazing review and please let us know if there is anything else we can do to support you.
Book a Demo
Wondering if popcorn marketing is the right fit for your business?
Every business approaches marketing differently, so a personalised demo is the best way to explore how popcorn can help you generate more leads, automate your marketing, and build stronger customer relationships.
We’ll show you how the system works, answer your questions, and help you decide what will best suit your business.