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Recent Blog Articles
December 13, 2016
December 13, 2016
The foundation of any good email campaign is the quality of the contacts in your database. A database that has opted-in contacts and is regularly marketed […]
December 12, 2016
December 12, 2016
No, we are not talking Brexit, we’re talking about opt-in marketing data and how there are more options than you may realise. As a general rule […]
December 8, 2016
December 8, 2016
A database is only as good as the data that is put into it, which is why I have put together this list of 6 common […]
November 6, 2016
November 6, 2016
We have recently been asked by a few of our clients which do we think is better – to send an email from a persons name […]
September 1, 2016
September 1, 2016
An email marketing database that your readers have signed up to, is your most valuable asset. It will increase your engagement levels and more importantly it […]
August 16, 2016
August 16, 2016
We’re two months into the second half of 2016. Taking a look back at your goals from 1H, how overwhelmed were you? There’s definitely been an […]
May 25, 2016
May 25, 2016
The Information Commissioner’s Office gave more details on Friday 20 May 2016 about the General Data Protection Regulation (GDPR) guidance it will publishOver the coming six […]
May 12, 2016
May 12, 2016
Creating a marketing message can be hard, especially when it comes to putting your message into the correct formats for email marketing. This exercise will help […]
May 6, 2016
May 6, 2016
Gone are the good old days when we would log-in to our email accounts and enthusiastically wait to hear a ping, and a display of the […]
May 3, 2016
May 3, 2016
Developing a personalised marketing strategy is seen as a crucial battleground in egaming, but one with few victors so far. EGR Digital Marketing finds out how […]
March 9, 2016
March 9, 2016
Creating an email marketing campaign really isn’t rocket science, as long as you plan your campaign in advance and follow a few simple steps. Below a printable ‘Email […]
March 9, 2016
March 9, 2016
Creating an email marketing campaign really isn’t rocket science, as long as you plan in advance and follow a few simple steps. The printable ‘Monthly Email Marketing Planner’ […]
February 1, 2016
February 1, 2016
Customer Experience is one of the top 5 concerns for directors of successful companies who want to thrive in today’s digital economy – hand in hand with Retaining, […]
January 29, 2016
January 29, 2016
There are typically four reasons why businesses start email marketing – to boost sales, drive brand awareness, build credibility and relationship building. Although the main reason […]
January 14, 2016
January 14, 2016
After you write a perfect copy for your sales email or newsletter, you’ll want to a/b test the best day of the week to send your emails. […]