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Whilst you eagerly await your first email, why not check out some of our earlier articles?
Recent Blog Articles
September 20, 2019
In this very interesting TEDx Talk, Dr. Terry Wu talks about how and why people buy. Over the last 20 years, growing research from Neuroscience, Social […]
September 19, 2019
In her TEDTalk, Sheena Lyengar says that consumers can be overwhelmed by choices; getting rid of unnecessary information helps consumers.
September 19, 2019
Thank you for attending the Popcorn BSO workshop! As promised you can now download the slides from the presentation. I hope you find them useful! If […]
September 17, 2019
Emmett Shear, co-founder of streaming platform Twitch, explains how streaming brings back shared experiences - and how powerful belonging is.
September 11, 2019
This TED talk by Scott Galloway touches on ethical side of marketing and dives deep into marketing strategies of tech giants.
September 9, 2019
In this TEDTalk, Chris Bailey argues that we need a break from the constant stimulation technology provides us with.
September 6, 2019
Mark Morin advises that instead of always emphasising selling, brands should try and be more personal, as this catches consumers' attention.
September 6, 2019
As relevant as ever, Joseph Pine's 2004 TEDTalk on what consumers want is still applicable. His main focus is the importance of authenticity.
September 3, 2019
Sam Usher talks about neuromarketing, consumer psychology, and how layout and angles can change people's engagement with content.
June 25, 2019
In this email marketing interview, the second episode of popcorn’s ‘Behind The Email’ series, Oliver Hills from Birmingham Updates shares his take on email marketing and […]
April 10, 2019
February 6, 2019
By following this simple process, popcorn users can convert anonymous names in their database into their best customers, generating up to £186 for every £1 they […]
December 30, 2018
As part of our continual development of popcorn, we are very excited to introduce an important new feature: we’re bringing a Changes Timeline to our email […]
December 14, 2018
Did I hear you ask, what’s the difference between popcorn & MailChimp? Check out this little ditty of a video to find out more Enjoyed this […]
December 11, 2018
As a follow-up to our new blog post on delivery rates, we wanted to fully explain what spam rating tools are, how they can help you […]